Three Platforms, Known Well
Each platform fails in its own way. Shopify fixes your URLs; WooCommerce leaks filter URLs into the index; Magento adds layered navigation and multi-store complexity. We work from each one's constraints.
eCommerce Marketing & SEO
Make Every Product Findable.
Sell more with Quarc
A store ranks on its catalogue, not its homepage.
An online store is judged page by page. Each category has to earn a place for the searches that describe it, each product page has to load quickly and carry the data Google and the Shopping tab expect, and the filter combinations in between have to be kept out of the index so crawl effort lands where it pays. Quarc plans and runs that work for Shopify, WooCommerce and Magento stores selling anywhere in the world. It is national SEO applied to a catalogue, with Shopping ads, conversion and automation added when the store is ready.
How Quarc Grows A Store
Architecture Before Keywords
Category and subcategory structure decides which searches a store can compete for and how authority flows to the products beneath. Faceted navigation then multiplies every category into filter pages, most of which should never be indexed. We map the catalogue against real demand, decide which facets deserve a landing page, and set canonical, noindex and parameter rules so crawl budget is spent on pages that can sell.
Internal Links At Catalogue Scale
Related products, breadcrumbs, buying guides and category descriptions are the links that reach deep pages no menu can. We design those rules once so every new product inherits them, rather than linking by hand.
Product Pages Have To Be Fast
Store themes accumulate apps, scripts and oversized images, and product pages pay for all of it in Core Web Vitals. We measure the real weight of each template, remove or defer what does not help a shopper decide, and set image and caching rules that hold as the catalogue grows.
Structured Data And Shopping Feeds
Product, Offer and Review markup lets Google show price, stock and rating in results and feeds the free listings in the Shopping tab. We keep that markup in step with the Merchant Center feed, so attributes agree across both, and the same feed carries Shopping campaigns when paid reach is wanted.
Why Store Marketing Is Different
Traffic is only the first half of the problem for a store. A shopper who finds the right product still has to get through the cart and checkout, and every field, shipping surprise and slow step costs orders; that work sits with conversion rate optimization. The orders that stall can be recovered, and the ones that complete can be followed with review requests and repeat offers through marketing automation. SEO, conversion and automation share the same catalogue data, so we plan them together.
Visibility
Retention
Checkout
Category pages win or lose the searches that matter. Architecture, indexation rules and product data decide which of yours Google can rank.
A store that only acquires customers once pays for each sale in full. Abandoned-cart recovery and post-purchase automation bring them back.
A product page that loads slowly or hides shipping costs loses the order after the click. Speed and clarity convert at the same rank.
What eCommerce SEO Includes
A technical and catalogue audit to settle architecture, indexation and data first, then monthly work on content, links, speed and feeds, with reporting tied to revenue rather than rankings alone.
Features | Benefit | |
|---|---|---|
| Catalogue & Faceted Navigation Audit | ||
| Catalogue & Faceted Navigation Audit | Points crawl budget at categories and products that can rank, and keeps filter pages out of the index. | |
| Product, Offer & Review Schema | ||
| Product, Offer & Review Schema | Shows price, stock and rating in search results and qualifies products for free Shopping listings. | |
| Merchant Center Feed Health | ||
| Merchant Center Feed Health | Keeps feed attributes accurate and approved, so Shopping listings and ads are not disapproved for data errors. | |
| Product Page Speed & Core Web Vitals | ||
| Product Page Speed & Core Web Vitals | Trims theme and app weight so product templates pass Core Web Vitals. | |
| Internal Linking & Crawl Budget | ||
| Internal Linking & Crawl Budget | Reaches deep products through rules every new listing inherits, instead of links added by hand. | |
| Revenue & Product-Level Reporting | ||
| Revenue & Product-Level Reporting | Reports organic revenue by category and product, so you see which parts of the catalogue need work. | |
AOA
Algorithm of Answers.Frequently Asked Questions
All three can rank well; the choice depends on catalogue size, your team and the control you need. Shopify suits stores that want a hosted platform and accept its fixed URLs. WooCommerce suits stores on WordPress wanting control over URLs, hosting and code. Magento (Adobe Commerce) suits large catalogues and multi-store teams.
eCommerce SEO runs on our National SEO plan, from $1,500 per month, month-to-month with no contract; scope depends on catalogue size and competition. Google Shopping management is a flat $500 per month and Meta ads start at $895 per month, with ad spend paid directly to the platforms. WooCommerce builds start at $3,500 one-time. See the pricing page.
Local SEO is about one business being chosen for searches near it: the Google Business Profile, reviews and the Map Pack carry most of the weight. eCommerce SEO competes nationally or internationally across hundreds or thousands of product and category pages, so architecture, indexation, structured data, feeds and page speed matter far more than any single listing. The reporting also differs: calls and direction requests for a local firm, organic revenue and product-level performance for a store.
It depends on the store. A small catalogue on a clean theme can respond to architecture and indexation fixes fairly quickly; a large one carrying years of duplicate URLs, thin filter pages and slow templates takes longer to fix and recrawl. Google decides when rankings move, so we quote milestones for the work, not dates.
Rankings can survive a migration if old URLs are mapped one-to-one to new ones with permanent redirects, the category structure is preserved or deliberately improved, and structured data, titles and internal links come across. The risk is what gets dropped quietly: discontinued products, ranking filter pages, image URLs. We crawl the old store, build the redirect map and test before launch. Moving to WordPress? See WooCommerce SEO.
Usually both, at different times. Shopping ads buy visibility immediately and show which products and queries convert, which is useful evidence for the SEO work. Organic visibility takes longer to build but does not stop when the budget does. Feed, structured data and speed work serves both channels, so we plan them together.
Google Search Console, Google Analytics 4 and Merchant Center as a user, plus a staff or admin account on the store platform to audit templates, redirects and product data. WooCommerce and Magento also need hosting access. Access goes to named Quarc accounts you can revoke.
Yes. Selling into several countries means choosing a subfolder, subdomain or domain per market, setting hreflang so each country sees its version, and keeping price, currency and shipping consistent between the page, its schema and that market’s feed. Shopify Markets, Magento store views and WooCommerce currency extensions each do this differently.
DIFFERENCE
We follow Google's merchant and search guidelines rather than test them. No doorway pages for every colour and size, no review markup without reviews, no thin tag pages spun up for keywords: shortcuts that lift a store briefly and then cost it the Shopping tab.
Store SEO is measured in orders. We report organic revenue by landing page and product type, non-brand clicks from Search Console, and Merchant Center impressions and clicks, kept separate from paid Shopping so you can see what each channel is paying for.
Client Retention & Trust
Quarc is based in Langley, BC, and works with stores wherever they sell. SEO and ads plans are month-to-month with no contract, and the reporting shows revenue, not vanity metrics.